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Rise Advisory Helps Iconicity to Lead Aucklands Apartment Market

Iconicity is New Zealand’s leading apartment trading company – the largest private buyer and seller of apartments in the Auckland CBD.

Paul Reid, owner and savvy business man was referred by another client and the brief was for the Rise Team, Fast and profitable growth, this has started with Rise services in February 2011. Margins review through a comprehensive checklist to make sure all agreements with suppliers were up to scratch and with a strong focus on Planning for targeted growth in the CBD – The Company only has a 10% marketing share , so value to be added by the growth in Sales team and then working on a CRM for accurate database control. The new office has been a great environment for the team and with more admin focus that creates value to the sales team.

The company has also created a board of directors structure and the intention is to take the company public. Mostly its about systemization, with strong implementation and then fill the positions with quality in management.

  • New office
  • New sales team
  • Board of directors
  • Margin focus
  • Business structure